Have You Heard of the Movie Avatar?

You are probably thinking to yourself "Of course I have, who hasn't?"  That is exactly the response I would expect. 

People always understand concepts and ideas better if you explain it to them in ways they can relate to.  Amanda Steadman in her post "AVATAR – What James Cameron did right…and how it can apply to you." makes excellent analogies between what James Cameron did to promote his movie and how you can apply similar principles in your own marketing efforts.  Read full article here.